Pioneer Blog

Tour Our Spring/Summer 2018 Showroom!

Amanda Thomas - Thursday, April 05, 2018

Spring is in full swing at Pioneer Imports & Wholesale! Come see our Spring & Summer 2018 Showroom for yourself or take a virtual tour below. Our showroom is located at 500 W. Bagley Rd., Berea, Ohio 44017 and our hours are Monday through Friday 9:00 a.m. to 4:30 p.m. We'd love to see you!

Please note: Vendor’s license in a related trade is required.

Video: For the Birds

- Monday, June 13, 2016

In this video, Vonda LaFever AIFD, CFD, PFCI shows how to incorporate our adorable resin birds into some beautiful spring designs! 

Products used in this design: 

Start by putting dry foam into the Norman Metal Pot for your insertions.  Choose one of the Vintage Gold birds from the set and glue it in the center of the foam so that it is the center of the design.  Next, take a few pieces of the Hedera Ivy and insert it around the bird.  Vonda inserts the ivy differently, leaving some pieces cascading down, while others she wraps around the design and inserts again.  This is not meant to be a mass insertion.  Just insert enough ivy that it goes all the way around the design.  

Now it's  time to create a focal point with a vibrant sunflower!  Cut a few stems off of your sunflower bush and insert one in the front and center to be the focal.  Then you can take a couple other stems and insert them towards the back to tie it all together.  Just remember when making your insertions, to point the flower heads towards the front so they face the viewer.  Also, be careful not to let the ivy or sunflowers cover up that adorable bird in the center!  If the bird is hiding, re-position the leaves of the ivy and the sunflowers to make sure your customers notice the bird! 

When merchandising this piece in your shop, place it with the embellished moss birdhouses and the other two birds in the set.  The the customer might add some of the other pieces as accents to the centerpiece or they may even purchase everything as a collection! 

The next design Vonda creates is using the Norman Metal Bowl, Garden Brown Resin Bird Set, and succulents.  Start again by placing foam in the metal container to prepare for insertions.  Choose two birds from the set of garden brown birds and glue them firmly in place to the foam.  Glue one bird facing forward and another one facing backwards so that these adorable birds are visible from all sides!  Now we are going to insert the succulents!  Succulents continue to gain popularity, so you can be sure that your customers will love this combination of trendy succulents and adorable birds! Insert the succulents around the birds, making sure not to detract from or cover the birds.  While you are making your insertions,  glue some sheet moss onto the edges of the foam to cover over any spots of foam that show through and complete the look.  

You now have two unique ideas of how to incorporate our adorable Resin Birds into floral designs!  

Video: Wedding Merchandising Tip

- Wednesday, May 04, 2016

In this video, Vonda LaFever AIFD, CFD, PFCI gives some great tips on merchandising for weddings in your flower shop! 

Products used in this video: 
-Assorted silk bouquets - show samples of your work! 

With rustic weddings still being very popular, the reclaimed wood look tables and decor pieces are perfect for a wedding display in your shop.  They can also be used as rental pieces for weddings - a great way to make some extra profit!  

Take the largest decor piece and screw it on to the table so that it is standing upright.  This set-up is truly eye-catching and will make it clear to your customers that weddings are an important part of your business.

You will want to have some silk bouquets made up to fill your display.  Try to choose colors and flowers that you have noticed are trendy in your area and will really catch the attention of the bride.  Then you can take wire and wrap it around some of the bouquets and secure it to the standing wood decor piece.  Take some of your other bouquets and lay them on the wood tables below.  Your customers will love being to able to pick up and play with these bouquets, getting a good sampling of your work.  

Vonda suggests displaying a couple different color palettes, maybe one that is soft and light and one that is darker and richer.  This will help show your diversity and appeal to brides with different wedding styles and seasons.  It would also be a good idea to include one neutral bouquet, in a cream or white, to appeal to the traditional bride who wants to carry a white bouquet.  

In addition to using these wood decor pieces for display, Vonda suggests a great rental idea.  Some of the smaller decor pieces in the set would work beautifully as a table runner on the head table, cake table, or any other at a wedding.  Don't forget to suggests creative ideas like this to your brides and create opportunities to make additional profit on these beautiful pieces you already have in your store.