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Every gift basket designer needs to save money on baskets. There is one simple way to save money that many gift basket designers are not aware of – avoid buying single sized baskets with top handles!
Gift basket design magazines love to show gift baskets with top handles. And they certainly make beautiful designs. However, the top handles make baskets more expensive. Why? Because single size top handle baskets are more expensive to ship, both to the United States via the importer, then again to the gift basket designer. Since these baskets cannot nest, only a small number can fit in each box. Basically, you are paying to ship air. We ship our baskets all over the country and we have found that it is incredibly expensive to ship single size baskets with top handles since UPS and FEDEX have gone to charging by the cubic feet of the box instead of by the weight. At times we have found that the freight on some single sized top handle baskets is as much as 50% of the cost of the basket!
So, what can designers do? There are three options that not only save you money, but also, save you on storage space in your shop.