In floral design, fresh flowers will always hold a special place. But seasoned professionals know that not every variety performs reliably under the pressures of timing, transport, and environment. Some blooms are delicate, unpredictable, or highly sensitive to temperature and handling, turning ...

Create Memorable Designs with Our Expanded Real Touch CollectionReal Touch flowers are changing the way professionals design—and your clients can feel the difference. At Pioneer, we’ve expanded our Real Touch line to help you deliver premium arrangements that are as indulgent to the touch as ...

From captivating bouquets to stunning centerpieces, dahlias steal the show with their size and saturated colors. No wonder they’re a favorite flower choice! With a range of textures, colors and sizes, dahlias can add elegance, drama or a touch of whimsy. Dahlias can fit a casual or formal outdoor ...

Daylight is warmer and softer shortly after sunrise and just before sunset. Capture this warm halo by exploring the range of warm tones for an autumn glow in the Golden Hour collection.Bold colors are popular in weddings today and a monochromatic or analogous floral palette keeps a daring color ...

Blush tones are here to stay, and tan and taupe marry into pinks in the Blushing Beauty collection. Blush weddings aren’t going out of style! You’ll often hear a wedding planner remind couples that anything super-trendy can end up looking dated. That’s why choosing a palette that embraces the ...

Just because it’s fall doesn’t mean muted palettes — you can use vivid colors too! Grouping red, orange and navy blue thoughtfully in floral is a risk that pays off in impact. But “You wouldn’t have to put it away as a seasonal composition,” reminds Tom Bowling, AIFD, PFCI. ...

As we enter another peak wedding season, and also peak wedding planning season, you’ll be meeting with brides and grooms influenced by today’s trends. Knowing what’s hot will help you provide solutions to match their dream -- and allow you to prepare in advance. When we talk trends, we do it ...

The most successful event, gift, and floral designers have a creative eye and a deep appreciation for beauty. Above all, however, they realize the importance of starting with quality products. So, what are premium artificial flowers, and do they actually make a difference? Let’s find out!What are ...

“I don’t want to wear a corsage.” - “It will ruin my dress.” - “I don’t want it on while I dance.  You’ve probably heard these comments (and so many more!) from teens with their opinion of prom corsages. But these aren’t reasons to forgo the flowers all together! Clutch ...

When the air is cold and damp, morning skies reflect purple. This is the inspiration for our second purple-based collection this year. Because of the overwhelming popularity of consumers to select purple when looking at flower varieties, we wanted designers to be equipped with exactly the shades ...