Designers know ruscus is the go-to foliage for home and event designs. Flexible stems and long leaves make it the perfect material for garlands - either across tables, arches or other long spaces. Plus, glossy, deep green leaves align with the trend of bringing the outside in with plant life at ...

Motivational speaker Pocholo Gonzales has said, “Availability is the best ability.” And we know you understand. You can’t land the profitable wedding, sell a volume of seasonal wreathes, or decorate someone’s home without time to spend, and product available.Plus, extra special marketing, ...

Because silk flowers are more lifelike and economical than ever, many floral designers are realizing the benefits. However, you might be persuaded to use the “real touch” variety, thinking it will always be the highest quality and realistic choice for your customers. This isn’t the case!The ...

A Collaboration from Sarah Botchick of Pioneer and Blog Writer Laura Vitale:Provide wilder, carefree flowers and foliage that symbolize freedom and adventure with a mix of romance and toughness. For a client who doesn’t want any two things alike and values handmade and unconventional, Boho Grace ...

One flower shop owner tells her story of how silk flower rentals became the hero of her wedding work. Weddings are indisputably one of the most stressful undertakings for florists. Often working with a client who is not well-versed in flowers and their prices, serving wedding clients takes a great ...

Wedding style trends change with every decade, and each year comes with its own nuances. This year, floral designer, Tom Bowling, AIFD, PFCI says the most noticeable trend has to do with size. “Bouquets were exaggerated in the past three years,” Bowling explains.  Dramatic, oversized ...

As a symbol of longevity, love, and friendship, it's easy to see why consumers love lemons with their bold color and simplicity. Greenery alongside lemon-yellow means using two analogous colors, creating a naturally pleasing and calming effect. The fruit has the potential to brighten up any floral ...

Flower walls are widely viewed as a wedding décor trend, but their possibilities extend far beyond bridal designs. Baby showers, milestone celebrations, high school prom or graduation—many special occasions provide opportunities for photogenic backdrops. If you’re looking to expand your flower ...

Wreaths have evolved into an all-year item. A miniature version has made its way into kitchens and bathrooms, funerals and weddings alike. Pioneer has been steadily expanding our wreath selection and our mini wreaths of varying greenery like eucalyptus, sprays of berries or asparagus grass can ...

Capture the hues of strawberries, raspberries and blackberries outside of their short summer ripening with our Bold Berries collection. This group of silk flowers layered with coordinating, variegated foliage, brings a rich feeling to events and everyday arrangements.The tonal palette of Berry ...