Fashion is shifting, and men are increasingly embracing individuality through their style choices. Known as peacocking, this trend involves using bold, distinctive elements to stand out and make a statement. As florists, this gives you a unique opportunity to translate that same energy into floral ...

“100 Days of May” and “Maycember” are now a part of pop culture and even psychology to refer to the packed social and academic calendars in the month of May. With so much to do, juggling the joy of milestone moments with a large workload can be difficult.The month of May is no exception for ...

Prom season can cast a stressful cloud over the month of May. So many intricate pieces, so many judgmental customers. It is no wonder many florists cap the number of corsages and boutonniere orders they will accept in May. It can easily be a losing battle for profit.  But did you know about the ...

This prom season, you might not hear the word “trend” with teen customers but “core.”  Adding the suffix “core” refers to any trend or subculture focused on a specific interest or identity. In laymen’s terms, you can replace the word “style” with “core.” When it comes to ...

Even teens who have never purchased flowers before understand one thing about prom: the corsage needs to go with the dress.To some clients, that means perfectly matching colors and textures. To others, that means accenting the dress with a complementary color. While still another group want the ...

Prom is an opportunity to show customers how flowers express emotion and style. They go beyond the tradition of a date arriving with a corsage or pinning a boutonniere on a jacket. Body flowers are truly custom-made accessories to complete their look.When teens visit your shop, website or social ...

Ready to profit this prom season? Get ready, because this is your guide to a stress-free experience. We share our secrets – what we have in common, the blunders to avoid, and why ordering early is your secret weapon. Our Shared Story:  Small family business? Check. We get it. We are a real ...

“I had my first pocket square request from a client two years ago – then last year had more than five times that many requests,” said Melissa Henderson of Tully Floral Design.If that increase in design requests grabbed your attention like it did ours, let’s talk more about this opportunity ...

“I don’t want to wear a corsage.” - “It will ruin my dress.” - “I don’t want it on while I dance.  You’ve probably heard these comments (and so many more!) from teens with their opinion of prom corsages. But these aren’t reasons to forgo the flowers all together! Clutch ...

Prom Trends 2023 - This season’s fashion reports are showing trends that will be easy to complement with a thoughtful inventory of wristlets, ribbons, corsage accessories and silk flowers. Corsage Pairing.Just as an experienced server in your favorite restaurant can recommend the best wine to ...