Just because it’s fall doesn’t mean muted palettes — you can use vivid colors too! Grouping red, orange and navy blue thoughtfully in floral is a risk that pays off in impact. But “You wouldn’t have to put it away as a seasonal composition,” reminds Tom Bowling, AIFD, PFCI. ...

Consider the range of warm hues from daybreak to dusk in sandy terrain. Succulents find their natural home, as do grasses and terracotta pots. In the Desert Dusk collection, we are emphasizing visual interest through texture while providing a highly sophisticated interpretation of autumn. Right ...

As we enter another peak wedding season, and also peak wedding planning season, you’ll be meeting with brides and grooms influenced by today’s trends. Knowing what’s hot will help you provide solutions to match their dream -- and allow you to prepare in advance. When we talk trends, we do it ...

Lock in your prices. Get extra savings. Have control. Get it when you need it. Appeal to more customers.  When we say Pioneer serves the event, gift, and floral professional, we mean it. Service and accommodating your needs for product is our top priority. That’s why every May we run a prebook ...

The turn of season always inspires consumers to refresh their décor. According to the National Retail Federation, growth in flowers and decorations for spring continues, with those purchases at a record high in 2023. While consumers are inspired to buy, floral designers can extend your offering ...

To event designers, sometimes a blank slate provides a world of opportunity, but the reality of building a free-standing floral install can be complex.  With outdoor events more popular than ever, you may be tasked to not just provide floral décor, but build the event space with walls and aisles ...

“I don’t want to wear a corsage.” - “It will ruin my dress.” - “I don’t want it on while I dance.  You’ve probably heard these comments (and so many more!) from teens with their opinion of prom corsages. But these aren’t reasons to forgo the flowers all together! Clutch ...

Does the presence of flowers change consumer sentiments? Can having flowers in a store increase purchasing decisions? Do flowers and plants affect people’s behavior? If you had the answers to these questions, imagine the small businesses in your town you could encourage to purchase ...

When the air is cold and damp, morning skies reflect purple. This is the inspiration for our second purple-based collection this year. Because of the overwhelming popularity of consumers to select purple when looking at flower varieties, we wanted designers to be equipped with exactly the shades ...

As people make their mandatory returns into the office, they may need something that makes this transition a little brighter. Perhaps these plant parents are begrudgingly leaving their plants at home. Or perhaps they just need something to make their work environment feel welcoming again. You can ...